A lot of people contact us because they are having problems getting more customers. They have capacity, but not enough sales.
Of course there is no simple answer to this. If it was simple, we would all be doing it!
So the first point is to recognise that you are not the only one experiencing such problems….it is normal. There is nothing wrong with you.
It used to be the case that security comes from having a secure income.
Working for a large organisation, particularly in the public sector was deemed a secure job/future. Starting your own business was thought to be a crazy idea…..why take the risk?
Things have changed. Jobs are no longer secure. Large businesses go bankrupt too. The Public sector suffer from cuts which will get deeper as austerity kicks in. Charities are suffering from reduced funding. No one is secure in their job and anyway there is a feeling of insecurity when another person controls what you do.
Nowadays the secure job is to work for yourself (or for a small business).
We asked business mentor and MD of Seriously PR http://seriouslypr.co.uk/ , Catherine Warrilow what work life-balance means to her and asked her to share a bit of her journey to date.
Honestly, I’d like to start with a caveat to this blog post – I don’t have any answers. I really don’t. But the good thing is that I don’t think I’m alone either!
Work life balance for most people, including me, is a constant learning curve. Some days you fail miserably and other days you’re like ‘this is it, I’ve nailed it’.